Friday, December 12, 2008
The Last Post
Wednesday, December 10, 2008
registration for classes
Tuesday, December 9, 2008
game time baby
Sunday, December 7, 2008
champions
Thursday, December 4, 2008
exams easier than expected
Wednesday, December 3, 2008
transfered at last
Tuesday, December 2, 2008
marathon day
Sunday, November 30, 2008
turkey day
Monday, November 24, 2008
put out the fire
Sunday, November 23, 2008
this weekend chiiiiillll
Tuesday, November 18, 2008
almost there
Saturday, November 15, 2008
oops my bad
Wednesday, November 12, 2008
new kicks
Thursday, November 6, 2008
prices suck at UMD
Monday, November 3, 2008
club bball tournament
Sunday, November 2, 2008
are you ready for some football
Monday, October 27, 2008
william and mary
Monday, October 20, 2008
fin, the end, whatever you wanna call it
from the top of the world
Wednesday, October 15, 2008
salary cap
Monday, October 13, 2008
a week or two in my future
Tuesday, October 7, 2008
Rhetorical Analysis 1 (the appeals)
I’m selecting the first YouTube clip. This clip is an advertisement for a new Volkswagen model. The intended audience of this commercial is a younger audience. I say this because the car that gets smashed is a tricked out car of a young male character. Volkswagen is saying to all the young car owners in the world, that their new Volkswagen is better than whatever they are currently driving. Young people are always looking for the next trend or the next popular product, and by smashing what appears to be a cool car; Volkswagen is demonstrating that their car is more hip, trendy, and contemporary than other presumed "cool cars". In addition the two Germans in the commercial are wearing contemporary clothing, with electronic/techno music playing in the background, and the German male in the advertisement references things that a young person could relate to. He says “drop it like its hot”, which is a popular line from the song “drop it like its hot” by a famous male rapper named Snoop Dog. Hip-hop and rap are generally associated with the younger generation, so this has a strong connection to people in their teens and in their twenties. Also, at the end of the commercial the German man makes a VW sign with his hands. Its hard to catch at first, so initially it looks like some kind of cool hand sign that is also associated with hip-hop, and the younger generation.
The strongest type of appeal in this commercial is Pathos. Pathos appeals to the emotions of the audience. Because the Volkswagen is portrayed as this hip, contemporary car, it makes the audience think that if they own that car, they too will appear hip and contemporary. There is good looking woman who crushes the young mans car because she prefers the Volkswagen. This appeals to young males, making them think that they will come off as more attractive to women if they drive that Volkswagen. Because the intended audience is a younger one, it is easier to connect with them through their sense of emotion. Generally younger people are more easily persuaded by what they see, and don’t think things through as well as older people, so a commercial like this, which challenges “coolness”, is extremely effective.
There is also a little bit of ethos. Ethos has to do with credibility; in this case the credibility of what a company is promoting. The two Germans make the Volkswagen seem like it has some sort of “street” credibility. Again this refers back to how the company is making their product seem cool and trendy. In addition, the man says that the car is representing Deutschland (Germany), and a narrator comes is saying that the car is pre-tuned by German engineers. This gives the car even more credibility because Germany is known for making excellent cars, and has a history of high performance engineering, when it comes to vehicles of transportation. There isn't any Logos in this advertisement. Logos has to do with logic, facts, and reasoning, and none of this can be found in this advertisement
kimbo slice
Saturday, October 4, 2008
i still got the magic touch
Thursday, October 2, 2008
feeling the heat
Monday, September 29, 2008
victory!!!
Saturday, September 27, 2008
pump pump pump it up
see ya at the gun show
ersin